NextWave Pharmaceuticals hopes to positively impact these statistics with the launch of MyKidz Iron, a nonprescription liquid iron supplement that uses new suspension technology to offer a great taste without staining clothes or teeth. Stains and a highly bitter metallic taste are characteristics of liquid iron supplements that have traditionally kept compliance rates low.
The first three years of a child's life are crucial as 90 percent of physical brain growth occurs during this time(6). Iron is vital for optimal brain development and for transporting oxygen throughout the body. Infants who experience iron deficiency anemia can suffer long-term effects on mental, motor and behavioral performance throughout life. In a long-term study, children who received iron supplements for anemia as infants, and who were tested years later, were more likely to repeat grades and have reduced arithmetic and written achievement(7).
There is another important reason to prevent iron deficiency. Recent studies suggest that iron deficient toddlers at risk for lead exposure absorb more lead from the environment than children who are not iron deficient (8-9). Lead is a known toxic agent and has been shown to negatively impact children's IQ scores (10-11).
"Parents can help prevent iron deficiency and anemia by integrating an iron supplement into their child's daily diet," says Dr. Alvin Eden, author of Positive Parenting and currently the chairman of the department of pediatrics at Wyckoff Heights Hospital in Brooklyn, NY and clinical professor of pediatrics at Cornell University Medical Center. "NextWave Pharmaceuticals is offering pediatricians and parents this latest advancement in medicine to help support strong, healthy children for the future. New technology allows MyKidz Iron to deliver elemental iron in a suspension formulation that prevents staining and the bitter metallic aftertaste associated with liquid iron vitamin supplements."
A 2ml dose of MyKidz Iron delivers 10mg of elemental iron, which is the recommended daily dose for children under 4. The iron with vitamin supplement also includes 1500 IU of vitamin A, 35mg of vitamin C and 400 IU of vitamin D. MyKidz Iron is available in berry/banana flavor, and it comes in a pleasant smell with no alcohol, dyes or sugar. The prescription form -- MyKidz Iron Fluoride -- contains 0.25 of fluoride per dose for toddlers requiring fluoride supplementation. For more information visit or call toll free (866)697-WAVE (9283).
About NextWave Pharmaceuticals:
NextWave Pharmaceuticals provides the next generation of children's medications by listening to the needs of parents and children, and working closely with pediatricians, physician assistants and nurse practitioners within the pediatric community. NextWave Pharmaceuticals develops a broad line of products across several therapeutic areas. The company strives to provide unique products that address many of the compliance, convenience, dosing and safety issues children and their parents face today. Products include MyKidz Iron and MyKidz Iron with Fluoride. For more information, please visit or call 1-866-697-WAVE (9283).
1. CDC. Recommendations to prevent and control iron deficiency in the United States. MMWR 1998; 47(RR-3) 2. CDC. Iron deficiency: United States, 1999-2000. MMWR 2002;51 (40) 3. Eden AN, Mir MA. Iron deficiency in 1- to 3-year-old children. A pediatric failure? Archives of Pediatric Adolescent Medicine. 1997; 151: 986 -- 988 4. Brugnara C, Zurakowski D, DiCanzio J, Boyd T, Platt O. Reticulocyte hemoglobin content to diagnose iron deficiency anemia in children. JAMA. 1999; 281: 2225-2230 5. Bogen DL, Duggan AK, Dover GJ, Wilson MH. Screening for iron deficiency anemia by dietary history in a high-risk population. Pediatrics. 2000; 105: 1254-1259 6. Dekaban AS, Sadowsky D. Changes in brain weights during the span of human life: relation of brain weights to body heights and body weights. Ann. Neurology. Vol. 4 (345-356), 1978. 7. Lozoff B, Jimenez E, Hagen J, Mollen E, Wolf AW. Poorer behavioral and developmental outcome more than 10 years after treatment for iron deficiency in infancy. Pediatrics. 2000;105:E51 8. Bradman A, Eskenazi B, Sutton P, Athanasoulis M, Goldman LR. Iron deficiency associated with higher blood lead in children living in contaminated environments. Environment Health Perspect. 2001; 109: 1079-1084 9. Wright RO, Shannon MW, Wright RJ, Hu H. Association between iron deficiency and low-level lead poisoning in an urban primary care clinic. American Journal of Public Health. 1999; 89: 1049-1053 10. Lanphear BP, Dietrich K, Auinger P, Cox C. Cognitive deficits associated with blood lead concentrations